What Alcohol Type Did Users Stock During Quarantine? A Social Media Study From 12-29 March

Since the first Coronavirus case was announced in Turkey on March 12, Turkish social media users have been discussing their alcohol stocking habits online. Among these discussions, Beer consumers had the highest mindshare with 20%. Wine (17,5 %) had the second highest mindshare, followed by Rakı (14 %).

eBrandValue Marketing Operations
Avr 3, 2020

What Alcohol Type Did Users Stock During Quarantine? A Social Media Study From 12-29 March

Alcohol stocking during quarantine

The first Coronavirus case in Turkey was announced on March 12th. Since then, people have been stocking up on alcohol for use during quarantine and self-isolation. During this period, Turkish social media users who produced Turkish-language contents about Alcohol stocking mentioned these categories the most:

Beer 20%

Wine 17.5%

Rakı 14%

Whiskey 8%

Vodka 6.8%

Gin 0.58%

Tequila 0.4%

Rom 0.2%

Liqueur 0.1%

To learn more about eBrandValue Platform, and how such metrics influence brand value, contact us using the form below.

eBrandValue Marketing Operations
Social Media Manager

🚀 eBrandValue Product Updates: Author Enrichment Feature

We are excited to offer this new feature to our clients and help them achieve better results with their marketing campaigns. To learn more about Author Enrichment, please contact us or schedule a demo.

eBrandValue Marketing Operations
Fév 1, 2023

An interview with ChatGPT on branding

We have asked some of the pressing questions to ChatGPT such as realtime brand management, ideal campaign creation with a specific example using an iconic beer brand. Below are the questions and an impressive set of answers. We are glad to learn that ChatGPT does not have access to our algorithms!

eBrandValue Marketing Operations
Jan 23, 2023